Founded in Miami, USA, with offices in the UK, Germany and Portugal, Brands Lab International is strategically located to effectively manage its diverse domestic and international portfolio of clients and partners.
Its long-term relationships and cutting-edge consolidation of services uniquely position it to provide unprecedented and unparalleled execution. BLI’s success is rooted in its partnership approach and extensive experience as a pioneer of the licensing industry and trailblazer for new development opportunities. Brands Lab International founder and partners take pride of the achievements of the company in aiding to exponentially grow the branded real estate skyline.
Brands Lab International Partners:

Miami, USA
Florian Haffa
Founder & CEOAn international licensing expert. Florian Haffa began his career at EMTV, where he held the position of Deputy Chairman of the Board and CFO during its IPO and the acquisitions of e.g.Formula 1 (50% stakeholder) and The Jim Henson Company (100%).
He has 30 years of experience in the licensing business, having managed some of the world’s most recognised brands including Formula 1, Sesame Street, The Muppets, Turner Entertainment, EXPO 2000 and Oktoberfest, to name just a few.
With Mr. Haffa’s diversification into real estate, BLI represents the culmination of his expertise in international branding, licensing and real estate services.

Christian Sundermann
PartnerMr. Sundermann has always been in the banking and financing world. Even before graduating from the University of Munster with a Masters Degree he completed an apprenticeship as a banker. He worked for five years as a project manager for IPOs at WestLB in Dusseldorf and took over a position as part of the Management Board.
He also headed the Corporate Finance division of the listed company EM.TV.AG during the acquisition of Formula 1 and the Jim Henson Company.
Since 2001 he is working as an independent consultant for capital market and financial topics.

Ferdinand von Auersperg
PartnerWith a master degree in International Marketing Ferdinand Von Auersperg began his career in the Music Industry, where he held positions as Managing Director for a publishing company and was Partner at a UK and German based Label. After, he was a founding Partner and CEO of a Management company based in Berlin and has managed several worldwide releases from Major Artists throughout his 8 years of experience.